AI automation for real estate agencies

Stop losing leads.
Start closing deals.

QualMatic automatically qualifies every enquiry, follows up with every lead, and books viewings on your calendar — 24 hours a day.

60s
Lead response time
48%
Agents never follow up
$0
Cost per follow-up
● Live demo
Automated lead flow
📩
Lead enquires on your website
"Hi, interested in the 3-bed on Oak Lane"
🤖
AI replies in under 60 seconds
Qualifies budget, timeline & intent
🏷️
Lead scored: Hot / Warm / Cold
Hot leads routed to agent instantly
📅
Viewing auto-booked on your calendar
Zero manual effort. Agent shows up ready.

The problem

Your pipeline is leaking leads every day

Real estate agents are the fastest responders in the market — except most aren't. Here's what the data says.

15.3hrs
Median lead response time
The average real estate agency takes over 15 hours to respond to a new enquiry. Buyers move on in minutes.
48%
Agents never follow up
Nearly half of all leads receive zero follow-up. Yet 80% of deals require 5+ touchpoints to close.
60%
Leads lost to slow response
Six out of ten leads walk away — not because the property was wrong, but because a competitor replied first.

How it works

Done for you in 2 weeks

1
Free audit call
We map your current lead flow and identify the biggest automation wins
2
We build your system
AI chatbot, lead scoring, follow-up sequences, and CRM integration
3
Go live
Every enquiry qualified automatically. Every lead followed up. Zero manual effort
4
Close more deals
Agents spend 100% of their time on warm, qualified leads — not chasing cold enquiries

See it in action

Live automation demos

Click through the automations we build — exactly what your leads experience from first message to booked viewing.

qualmatic.ai — AI Lead Chatbot
QualMatic AI · Online now
Hi there! 👋 I'm here to help you find the right property. What’s your name so I can assist you better?
Live on website + WhatsApp

AI chatbot that qualifies while you sleep

Your AI agent responds to every enquiry in under 60 seconds — at midnight, on weekends, during viewings. It asks the right questions and routes hot leads to your agents instantly.

  • Responds in any language, 24/7 — no missed enquiries
  • Asks budget, timeline, mortgage status, and location preferences
  • Detects buying intent signals and flags urgent leads
  • Integrates with your existing website in under 10 minutes
  • Also available on WhatsApp Business
Response time before QualMatic15.3 hours
Response time with QualMatic< 60 seconds
QualMatic Dashboard — Leads Today
Today · 14 new leads↑ 3 hot leads
James Thornton
Budget $720k · Pre-approved · Wants 4bed
🔥 HOT
Priya Mehta
Budget $550k · Browsing · Timeline 3–6 mo
🔥 HOT
Marcus Webb
Budget $400k · Renting first · No pre-approval
⚡ WARM
Anya Petrova
Just browsing · No budget given
❄ COLD
Liam O'Brien
Budget $610k · Pre-approved · Urgent
🔥 HOT
Sophie Laurent
Investment inquiry · Timeline 6–12 mo
⚡ WARM
✓ Agents notified of HOT leads via SMS · Cold leads enter nurture sequence automatically
Automatic · Real-time

Every lead scored before your agent picks up the phone

QualMatic analyses each conversation and assigns a Hot / Warm / Cold score based on budget, timeline, pre-approval status, and buying intent. Agents get a prioritised list — not a pile of raw enquiries.

  • Scores based on 8 qualifying signals from the chat
  • Hot leads trigger instant SMS alert to the assigned agent
  • Warm leads enter a tailored follow-up sequence automatically
  • Cold leads get a long-term nurture flow — not abandoned
  • Scores update in real-time as more data comes in
Follow-up sequence · Warm lead · James Thornton
5-touch automated sequence
Day 0
Instant reply + property matches
"Hi James, great to connect! I've found 3 properties in Oakwood that match your brief…"
Sent · Opened ✓ · Clicked 2 links
Day 2
New listing alert — just came on market
"Thought of you immediately — 4-bed on Maple Ave just listed this morning…"
Sent · Opened ✓
Day 5
📩
Still looking? Let's book a call
"Happy to walk you through the Oakwood market — slots available this week…"
Scheduled · Sends tomorrow 9am
Day 10
Market update — Oakwood prices this month
"Prices in your target area moved 2.3% this month — here's what it means for you…"
Pending
Day 21
Still your agent — ready when you are
"Just checking in — no rush, but I'm here when the timing is right for you…"
Pending
Email + WhatsApp + SMS

5 follow-ups. Zero manual effort.

Every lead that doesn't book immediately enters a personalised follow-up sequence — sent at the right time, with the right message, automatically. It stops the moment they reply or book.

  • Sequences triggered automatically by lead score
  • Personalised with property preferences from the chat
  • Runs across email, WhatsApp, and SMS in parallel
  • Stops immediately when lead responds or books a viewing
  • Hot leads get a faster, more urgent sequence
cal.eu/qualmatic/viewing
Google Calendar + Outlook sync

Viewings booked while you're on another viewing

When a hot lead is ready, QualMatic sends a booking link directly in the follow-up email. The lead picks a slot, confirms, and it's in the agent's calendar — no back-and-forth.

  • Syncs with Google Calendar and Outlook in real time
  • Respects blocked times, travel buffers, and working hours
  • Sends confirmation emails to both agent and lead instantly
  • Sends reminders 24h and 1h before the viewing
  • Reschedule requests handled automatically

Get started

Book your free automation audit

We'll map your current lead flow, show you where you're losing deals, and give you a custom automation plan — free, no commitment.

Book free audit →
30-minute call · No tech knowledge needed · Results in 2 weeks